A concept-driven hospitality brand that needed its social to feel as intentional as the room. We led with mood, not menus, and built a feed that translates atmosphere into attention.
Sol 7 didn't need a feed full of food shots. They needed content that captured the view, the light, the mood — and pulled people up to the 7th floor before they'd left their seat. The brief: make the feed feel like being there.
Brand voice + visual direction — Monthly content shoots, photo and video — Captions, stories, reels — Engagement and DMs — UGC and creator collabs
Follower growth driven by content people actually want to share — Engagement up — the kind of comments that turn into reservations — Saves climbing, which is the metric that means "I'm going here" — A feed that finally translates atmosphere into bookings
Full monthly retainer — strategy, content, and community, under one roof.